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sportart


is a contribution of the young viennese fashion label superated to the european fottball championship 2008. superated was approached by the vienna tourist board and asked to represent the city's creative capability.

the idea resulted in a collection of 22 men's tops. based on simple signs, symbols and rituals of football, superated converted the original idea into garments using different materials and various techniques. sportart was presented at the tourism conference in vienna Oct07 and at the art fair blickfang in z├╝rich Nov07.


credits

design: bertrand kirschenhofer
photos: anthony gayton
artwork: andreas pasqualini
hair & make-up: michael stock
models: horst / wienermodels, edgar / tempomodels