The new men collection spring/summer '10 "horizontal" follows and reinterprets superated's idea of men's fashion. The spring/summer 2010 men collection is all about horizon - reflected as an image also as an idea. It always depends on the point of view. This very visual concept will be linked to a theoretic discourse on men's studies. The horizon as a seperative and connective element in-between the gender-roles.
Men around the world there is light above the horizon ! Never fear !

Enter superated's world of colours and fabrics !